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Francois Mercier has extensive experience in sales and management within the automotive and retail sectors. Currently serving as the Directeur général at FIDGI Communications since November 2016, Francois has also held roles such as Directeur des Ventes and Directeur régional des ventes in the same company. Prior to this, Francois worked at SSQ Évolution from 2013 to November 2016 as a Consultant et formateur, focusing on developing automotive dealership territories and enhancing sales profitability through training and management support. Earlier roles include Directeur des ventes at Capital Chrysler Inc, Directeur Adjoint at Le Nouveau JD Dodge Chrysler, and sales consultant positions at Multi Meubles Blouin and La Galerie du Meuble, showcasing a strong background in sales training, team management, and client relationship building. Education was completed at Externat St Jean Eudes.