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Roop Sood is the CEO and Chief Creative Officer at FIFTHWEAPON, where Roop specializes in digital marketing and content creation for various brands. With a background in producing feature films and working as a consultant/trainer for the BBC, Roop has a diverse skill set in editing, production, and strategic planning. Roop's experience ranges from working on TV commercials to long-form documentaries, showcasing their versatility in the media industry. Roop's education includes a Bsc. in International Relations and History from The London School of Economics and Political Science.