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Neta Reuveni has been working in the data field since 2015. From 2015-2017, they were a Product Specialist at Minet Technologies, a leading provider of professional services and technologies in procurement and supply chain, primarily in the high-tech industry. From 2017-2022, they were Head of Data Strategy & Analytics, BI Developer Team Leader, and BI Analyst & Developer at Elad Data (Formerly Excelando Ltd). Currently, they are a Data Team Lead at FairFly.

Neta Reuveni attended Ruppin Academic Center from 2013 to 2017, where they earned a Bachelor of Science (BSc) in Engineering/Industrial Management.