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Yassine Hamed is a seasoned professional with extensive experience in customer experience management and digital transformation. Currently serving as Manager of Customer Experience and Digital Transformation at ENNAKL Automobiles, Yassine specializes in customer insight, contact center operations, CX design, data analytics, strategic transformation, and project management. Previously, as Customer Success Manager at Shaman, Yassine focused on driving product adoption and providing tailored recommendations to enhance customer value. Yassine's career also includes significant roles such as Product Owner for Merchandising Experience and Product Specialist in sourcing and procurement at Vista, alongside experience in problem management and customer service. Yassine holds a degree from the University of Tunis El Manar.