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Rajat Manchanda has a diverse work experience spanning over 25 years. Rajat began their career in 1995 as a Senior Associate at Mudra Communications. Rajat later worked as the Head of Brand Marketing at The Pioneer Newspaper, where they were responsible for planning and implementing advertising strategies. Rajat then joined The Coca-Cola Company as a Consumer Activation Manager. In 2000, they joined Tata Teleservices Limited as the Marketing Head and later took on the role of Manager Marketing for the North Region. Rajat then worked at Bharti Airtel as the Senior Manager for Content and Media, and later as the DGM-Brand Marketing. After that, they served as the Group Marketing Manager at Oncquest Laboratories Ltd. and as the Marketing Manager at Hindustan Media Limited Ventures. Currently, Rajat is the Head LCM at Efkon India. Throughout their career, they have displayed strong expertise in marketing, brand management, and strategic planning.

Rajat Manchanda obtained a Bachelor of Engineering (BE) degree majoring in electronics from Savitribai Phule Pune University, starting in 1987 and completing their studies in 1990. Following this, they pursued a Master of Business Administration (MBA) with a specialization in International Marketing from FORE School of Management Studies, starting in 1994 and finishing in 1995.