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Yael V.

Senior Product Designer at Duve

Yael V. has a diverse background in product design and management. They began their career as a Social Media and CRM Manager at Gliding Deer from October 2017 to July 2019. In this role, they were responsible for managing social media platforms and customer relationship management.

Following this, Yael worked as a Product Designer at an unnamed company from July 2019 to September 2020. Here, they collaborated with small business owners and startups, translating their creative ideas into completed products while maintaining a human-centered approach.

From April 2020 to September 2020, Yael worked as a Product Designer at Weird. In this role, they performed market research for a fintech app and developed user flows based on insights gathered. They also created flexible design systems and concepts and collaborated with developers and product managers.

In September 2020, Yael transitioned to a UX Product Manager role at Karma, where they led user-centered initiatives for e-commerce and fintech apps. They conducted user interviews to identify pain points and develop a product vision. They collaborated with various stakeholders and worked within agile squads and sprints to communicate product strategy.

Most recently, Yael started working as a Product Designer at Duve in September 2022. They are responsible for validating the roadmap, conducting market and user research, and improving user experiences by conducting usability testing. They also led an experience mapping workshop to refine the product vision and foster a user-centric mindset.

Yael V. completed a Bachelor's degree in Psychology from Reichman University, from the years 2016 to 2019. Following this, Yael pursued a Master's degree in Human Computer Interaction at Reichman University from 2019 to 2020.

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