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Alexis Waggott is an experienced marketing professional currently serving as Account Director at Directive, specializing in omni-channel marketing solutions for B2B SaaS clients since May 2023. Prior to this role, Alexis worked at Major Tom from August 2018 to May 2023, where responsibilities included leading the Account Strategy team, developing agency strategy, managing revenue growth, and creating data-driven marketing strategies for a diverse roster of clients. Previous positions at Jungle Media Canada and Vizeum Canada involved strategic media planning and execution, with a focus on optimizing campaigns and providing innovative solutions. Alexis holds a Bachelor of Management in Business Management and a Bachelor of Arts in Spanish from Dalhousie University, completed in 2009 and 2008, respectively.