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Judith Niederschelp is an accomplished executive and educator with extensive experience in marketing and business management. Currently serving as the Chief Executive Officer at Demand Studio since August 2021, Judith leads the company in providing integrated demand acceleration solutions globally. In addition to this role, Judith is a Lecturer in Digital Marketing and Technology at the University of Warwick - Warwick Business School and a Board Member on the Management and MBA Advisory Board at the University of Sussex. Previous positions include Managing Director International at Spiceworks Ziff Davis, Managing Director at Aberdeen Group, and Managing Director of the European Market Intelligence unit at Harte Hanks. Judith's career also includes significant roles at Harte Hanks, where responsibilities spanned channel partner development and strategic account management across Europe. Judith holds a Diplom Kauffrau (MBA) in Marketing and Economics from Technische Hochschule Aachen, further emphasizing a strong academic background in business principles.