ÂÜÀòÂÒÂ×

Arpit Surana is an experienced marketing professional currently serving as the Retention Marketing Manager at DaMENSCH since September 2022, focusing on developing and analyzing strategies to boost customer retention and enhance CLTV. Prior to this role, Arpit was the Engagement Manager at YOptima from April 2021 to August 2022, where responsibilities included account management and media planning for effective campaign execution. Earlier experience includes a Marketing Internship at Casio India and a Business Development Internship at vivir media, where content creation and client acquisition were key tasks. Arpit's technical background features a role as a Process Engineer at Asahi India Glass Limited and a Graduate Engineering Trainee position at Kalisindh Super Thermal Power Station. Educational qualifications include a PGDM-C in Strategic Marketing and Communications from MICA and a B.Tech. in Mechanical Engineering from M.L.V. Textile and Engineering College.