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Claire has worked at PR agencies for over 20 years, from independents to global networks. She cut her teeth as a client counselor, heading up consumer brand and corporate business, encouraging Girl Guides to use more loo roll, biscuit eaters to dunk at a specific angle, and pretty much anyone who would listen to drink more gin. In the early 2000s, she found her niche in business development and ran those functions in agencies across London for the next 15 years. Claire joined IPG agency Creation in 2016.

In life outside work, Claire is endeavouring to master her asanas, loves her running shoes deeply, and isn’t yet ready to hang up her festival crown.