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Helen Rowley's work experience includes roles at UNiDAYS, Mumsnet, and Ipsos MORI. Helen is currently the Head of Commercial Operations at UNiDAYS, starting in January 2023. At Mumsnet, they held various roles including Head of Commercial Operations from March 2018 to January 2023, Head of Brand Partnerships from September 2013 to February 2018, Head of Insight from January 2012 to August 2013, and Insight Manager from January 2011 to December 2011. Prior to Mumsnet, they worked as a Research Manager at Ipsos MORI from January 2006 to December 2010.

Helen Rowley's education history begins in 1994 when they attended Tunbridge Wells Girls' Grammar School. However, no specific degree or field of study is provided for this period. From 2001 to 2004, they attended the University of Bristol, where they pursued a Bachelor of Science (BSc) degree in Experimental Psychology. Following their undergraduate studies, they went on to pursue a Master of Science (MSc) degree in Neuroscience at UCL from 2004 to 2005.