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Sandra is a well-developed leader of people with an extensive understanding of customer needs and ability to speak their language. This was gained through a technical background and over 30 years’ of working across all of Croda’s market sectors having joined as a Graduate Trainee. With a strong commercial acumen applied during a number of acquisitions, Sandra also has great insight into emerging markets and cultural differences having lived in Asia leading the regional Sales & Marketing teams. Sandra has a passion for building an engaging and inclusive culture and has managed large global teams. Having worked across many functions she has a strong understanding of business process and how to drive productivity and efficiency.