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Benjamin Ritsema is the Founder of Cranes Head Pub Co Ltd, a position they have held since May 2020. Prior to this, they were the Co-founder and Managing Director of Cranes Drinks Ltd, a role they took on in August 2012.

From 2009 to 2012, Benjamin Ritsema attended the University of Exeter, where they pursued and successfully obtained a Business and Management BA degree. The specific field of study during their time at the university was not mentioned.