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Holly Wang is an accomplished marketing professional with extensive experience in digital marketing and fundraising. Currently serving as the Associate Director of Digital Marketing at Cover Genius, one of the fastest growing FinTechs globally, Holly has held multiple roles within the company, enhancing B2B marketing efforts across the APAC region. Previous roles include Fundraising & Donor Support Officer at ’Til The Cows Come Home, where automation strategies were implemented to optimize donor management, and Marketing Specialist at Commtract, Australia’s first online marketplace for communications professionals. Earlier experience at Telstra as a Digital Content Specialist involved planning and creating content for B2B product launches and campaigns. Holly’s career began in education as a Private Tutor and included a summer internship at Telstra, focusing on customer engagement and internal communication. Holly holds a Bachelor of Commerce in International Marketing from UNSW and a Bachelor of Commerce in Marketing from Queen's University.