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Jessica Boothe has a strong background in market research and customer insights. Jessica is currently working as the Director of Market Research at the Consumer Technology Association since 2023. Prior to that, they served as the Senior Director of Research Services and Advanced Analytics at Dynata from 2020 to 2023. At Hilton, Jessica worked as a Senior Manager of Customer Insights from 2015 to 2020, where they focused on increasing market share and customer loyalty. Jessica also managed the Research and Business Intelligence department at the Hearth, Patio, and Barbecue Association from 2014 to 2015 and previously held the position of Senior Manager of Strategic Research at the Consumer Technology Association from 2005 to 2014.

Jessica Boothe earned a B.B.A degree in Marketing from Radford University in 2005.