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Sara W.

Associate Director, Business Insights at CMI Media Group

Sara W. has a diverse work experience spanning several industries. Sara is currently working at CMI Media Group as the Associate Director of Business Insights, where they lead a team and ensures the timely delivery of reports and analyses while maintaining high-quality standards. Prior to this role, Sara worked as the Manager of Business Insights at the same company.

Before joining CMI Media Group, Sara had experience in the automotive industry, specifically at Cars.com. Sara served as a Senior Analyst in National Customer Analytics, Data Strategy, where they bridged the gap between sales and technology teams and optimized reporting processes. Additionally, they worked as an Associate Manager in National Client Marketing, where they analyzed audience behavior and managed projects for advertising clients.

Sara also worked at Circle Urban Ministries as a Youth Mentor, participating in a program that supports and guides youths in the Chicago neighborhood of Austin to achieve their academic and career goals.

Furthermore, they worked at Orbitz Worldwide in the Strategic Accounts department, where they collaborated with global account managers and provided business intelligence to identify strategic opportunities in international markets.

Additionally, Sara worked at Communications Supply Corporation as a Strategic Accounts Coordinator, acting as the main point of communication between different teams for the implementation of national and global account programs. Sara also generated sales and margin reports.

Early in their career, Sara worked at Pittsburgh Post Gazette as an Interactive Media Project Coordinator, where they tracked and monitored online client campaigns and managed vendor contracts.

Sara W. attended the University of Pittsburgh from 1996 to 2002, where they studied Psychology. Sara also obtained a certification in Learning SQL Programming from Lynda.com in 2017.

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