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Luis Marte, MBA, is an experienced marketing and business executive, currently serving as CEO and Founder of Cleo&Hooman since January 2024, and Chief Executive Officer of The Concept Playground since January 2013. The Concept Playground specializes in strategic branding, social media management, custom website and app design, public relations, and growth marketing. Previous roles include Senior Director of Demand Generation at IONIX and Head of Marketing at Measured Analytics and Insurance, where the focus was on analytics-based cyber insurance solutions. Additional experience encompasses leadership positions at Zeguro, 1touch.io, SaleCycle, BigID, Addgene, and SneakerOven, further highlighting expertise in marketing strategy, demand generation, and digital acquisition. Luis Marte holds an MBA from NYU Stern School of Business and a BS in Computer Science from Boston University.