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Linda Scerini is a seasoned professional in digital marketing with extensive experience in paid media management across various sectors, including travel, beauty, retail, and more. Currently serving as Paid Media Manager LATAM at Civitatis since August 2024, Linda previously held significant roles at ROI UP Group as Head of Paid Media, leading teams across multiple countries and managing high-profile client portfolios, as well as at WINK Transforming Through Digital as SEM Manager. Linda's expertise encompasses digital omnichannel strategies, PPC campaign management, and team leadership, supported by a strong educational background in Digital Marketing and Communication from institutions such as ESDEN Business School and Università di Pavia.