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Kimberly Lynch has over 20 years of experience in the market information industry. Kimberly started their career at Information Resources Inc in 1996, where they held various leadership positions and served clients such as Dean/WhiteWave Foods, The Dial Corporation, Tropicana Beverages, ConAgra Grocery Products, and The Clorox Company. In 2010, they joined The Nielsen Company as the Director of Nielsen Store Observations and stayed there until 2018. Kimberly then worked as the Customer Success Director at Trax Retail from 2018 to 2019. Currently, Kimberly is working as the Client Insights Principal at Circana since April 2020.

Kimberly Lynch holds a Bachelor of Journalism degree in Marketing from the University of Missouri-Columbia.