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Amy Jenkins is a seasoned professional in the advertising and commercial development sector with extensive experience at Channel 4 since 2003. Currently serving as the Customer and Commercial Leader and previously as Senior Commercial Development Lead, Amy has consistently driven advertising revenue through innovative digital strategies. Prior roles include Agency Sales Lead and Group Digital Manager at Channel 4, where responsibilities encompassed managing sponsorship deals and developing new commercial opportunities. Amy's foundational experience includes positions at InSkin Media and Nestle UK, complemented by a BA in Psychology from the University of Sussex.