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Parth Shah is a seasoned professional in the media and production industry with extensive experience in commercial management and production roles. Currently serving as Senior Commercial Manager at Viacom18 Media Private Limited since September 2022, Parth has previously held commercial management positions at Endemol Shine Group and BToS Productions. Parth's early career includes key roles in production management at Cineyug and Wizcraft International Entertainment, along with experience as a guest lecturer in event production at Mumbai Educational Trust. Parth completed an MBA in Public Relations, Advertising, and Applied Communication from Symbiosis Institute of Media & Communication, and holds a Bachelor's degree in Mass Media with a focus on Advertising from M.K Sanghavi College.