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Mohamed Bachir KRIMAT is an experienced HR Communication Manager and Digital Marketing Manager at Groupe Cevital since November 2015, with a proven track record in developing and executing digital marketing strategies, analyzing performance indicators, and managing comprehensive communication campaigns. Previous roles include Communication Manager, Event & Sponsorship Manager, and Trade Marketing Manager, where responsibilities encompassed planning and executing corporate events, creating promotional policies, and overseeing significant advertising campaigns. Prior experience includes a position as Responsable Communication Marketing at Eventet and project management at Symbiose Communication Environnement. Mohamed Bachir KRIMAT holds a degree in commercial science with a focus on marketing from HEC Alger.