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Isobel Matsukas is a Growth Strategy Analyst at CareYaya, where research and presentation skills are employed to engage potential partners and develop a National PR Plan focused on health equity. Concurrently, Isobel serves as a Project Lead and Senior Consultant at 180 Degrees Consulting UNC-Chapel Hill, providing analytics and marketing expertise on various projects. A previous Risk & Compliance Intern at Protiviti, Isobel contributed to a successful proposal that generated significant revenue and conducted market analysis for high-level directors. Additional experience includes a PR & Marketing Analyst internship at The Finance Hive, hostessing at Top of the Hill Restaurant & Brewery, and a Senior Grounds Technician role at TL Landscaping. Isobel has also interned at Marigold & Grey Gifting, focusing on web development and marketing strategies. Currently pursuing a double major in Business Administration and Advertising & Public Relations at the University of North Carolina at Chapel Hill, Isobel is expected to graduate in May 2025.