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While responsible for marketing, census development, and maintaining strong provider relationships across the company portfolio, Edward Proa's passion is helping families and providers ease a patient's transition into long-term care.

Mr. Proa began his healthcare career as an admissions coordinator in south Texas but quickly transitioned to the marketing position after discovering his aptitude for sales. He soon moved to the Dallas area for the challenge of a larger and more competitive market, including a stint as Business Development Specialist for The Madison on Marsh. Achieving success at the facility level, he began assuming oversight of larger geographical areas.