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Lucy Aitken is a seasoned content professional with extensive experience in the media and marketing sectors. Currently serving as the Head of Content for LIONS Intelligence at Cannes Lions International Festival of Creativity since January 2021, Lucy previously led WARC's Case Studies team as Managing Editor from February 2016 to January 2021. This role involved curating top-tier creative work globally. Prior to WARC, Lucy held positions at Contagious, rising from Staff Writer to Senior Staff Writer between May 2008 and February 2016. A background in journalism began with freelance contributions to prominent publications including The Guardian and The Independent, alongside co-authoring a book with a notable industry figure. Educational credentials include a postgraduate degree in Journalism from City, University of London, and a Bachelor of Arts in European and Media Studies from the University of Sussex.