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Veronica Maggioni

National Account Manager Off Premise at Birra Peroni

Veronica Maggioni has a diverse work experience spanning multiple industries and roles. Veronica began their career at Bristol-Myers Squibb as a Controller Assistant in 2004. Veronica then joined NEC as a Marketing Assistant in 2006. In 2007, they transitioned to The Kraft Heinz Company, where they worked as a Jr Brand Manager for Medical Food, Jr Product Manager for Milk, and Product Marketing Manager for categories such as Biscotto, Pastina, Cereali, and Tisane.

In 2013, Maggioni joined Esselunga as a Buyer & Category Manager, where they managed categories such as Infant Food, Pet Food, Integratori Alimentari, Cereali, Snack Salati, Biscotti, Merende, Confetture, Miele, Integratori, and Cibi Etnici. Veronica worked in this role until 2016 when they moved to Auchan Retail as a Category Manager for various products such as Bio, Baby Food, Pane e sost., Cioccolato, Caramelle, Caffè-Tè, and Farine.

Maggioni's most recent position was at Birra Peroni, where they worked as a Customer Trade Marketing Manager Off Premise from 2018 to 2020. Veronica later transitioned to the role of National Account Manager Off Premise in November 2020.

Veronica Maggioni completed their Bachelor's degree in Management from Sapienza Università di Roma between 2001 and 2005. Following this, they pursued further education and obtained a Master of Science in Marketing Management from Università Bocconi between 2005 and 2007.

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