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Patty Hubbard is an accomplished marketing executive with extensive experience in the sports and entertainment industry. Currently serving as the Chief Marketing & Commercial Officer for the Bay Area Host Committee since February 2024, Hubbard plays a crucial role in uniting the Bay Area through sports and community engagement. Previous roles include President & Co-Founder of BFWD, where Hubbard focused on helping athletes and brands leverage their platforms, and Chief Marketing Officer and Business Development leader at Urū Sports, aiming to support athletes in their career transitions. Additional experience encompasses key positions at 17 Sport, MKTG, and Live Nation, showcasing a strong background in business development, marketing strategy, and brand experience. Hubbard holds a Bachelor of Science degree in Marketing from Providence College.