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George Flewitt has extensive experience in customer communications and demand management, currently serving as Head of Demand and Planning for Customer Communications Delivery at Barclays since September 2020. In this role, George leads a team responsible for the development and management of marketing and operational communications directed at Barclays UK customers. Previous positions include Senior Demand Manager and Senior Customer Targeting Manager at Barclays, with roles focusing on demand management and stakeholder engagement. Prior to Barclays, George worked at Barclaycard as Customer Targeting Manager and Analyst, utilizing SAS programming for marketing campaigns. Early career experience includes a Junior SAS Consultant role at Base 3 Systems and a placement as a Chemist at Piramal Enterprises Limited. George holds a Master’s Degree in Chemistry from the University of Newcastle-upon-Tyne and A Levels in Chemistry, Biology, Maths, and Physics from St Edwards College in Liverpool.