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Alejandro S. is an experienced professional with expertise in various management and marketing roles across multiple industries. Currently serving as the AI Alliance Director & Marketing at baobab soluciones since October 2022, Alejandro focuses on operational research and prescriptive analytics to enhance client decision-making and efficiency. Previous positions include Retail Director at Hawkers Group, Senior Media Manager at EspacioDowntown, and AM & Operations at Levi Strauss & Co. Alejandro has also held positions in business development and marketing at beloud music, RockMAP, and Nike, alongside early career experience at Ydilo AVS and Decathlon. Alejandro holds a degree in Business Administration and Management from Universidad Complutense de Madrid.