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Federico de la Barrera has a strong background in digital marketing and campaign optimization, with experience in companies like Argenprop, Almundo, and Performics. Federico is skilled in creating and managing digital strategies, optimizing tools such as Adwords, Bing Ads, and Facebook Business Manager, and analyzing campaign performance through Google Analytics. Federico also has experience in media trafficking, campaign implementation, and reporting. Federico holds a degree in Social Communication Sciences from the University of Buenos Aires and a degree in Economics and Business Management from Instituto Santa Rosa de Lima.