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Frieder Meidert has a strong background in strategic business development and sales excellence in the optical industry. With experience at companies like Analytik Jena, Rodenstock Group, ZEISS Vision Care, and Carl Zeiss Group, Frieder has a track record of success in developing markets in Asia and implementing global key account management structures. Frieder is currently the Director Global Strategy & General Manager Analytik Jena Japan at Analytik Jena. Frieder holds a Master of Business Administration from Kellogg-WHU Executive MBA and has a degree in Economics from the University of Konstanz.