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Jessica (Goldberg) Menis is a seasoned professional in the eCommerce and marketing sectors, currently serving as Director of eCommerce Strategy & Insights at AB InBev, alongside previous roles such as Director of eCommerce for Beyond Beer & Brewers Collective and Beyond Beer BU. Jessica also contributes to academia as an Adjunct Professor in the MS in Integrated Marketing program at New York University. As President and Marketing Consultant at Wellspring Strategies, Jessica advises early and growth stage food and beverage brands. Career highlights include serving as Senior Brand Manager at Materne North America - GoGo squeeZ and Brand Manager roles at Pinnacle Foods. Jessica holds an MBA in Marketing and Entrepreneurship from the University of Michigan - Stephen M. Ross School of Business and a BA with Honors from the University of Michigan College of Literature, Science, and the Arts.