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Dafne Orbach, CMC, is a seasoned marketing professional with extensive experience in developing research-based strategies and managing business growth for various organizations. Currently serving as a Senior Strategy Consultant at 6P Marketing since June 2019, Dafne has demonstrated expertise in market segmentation and value proposition development. Prior roles include President of NicheMktg, where business development processes were effectively led, and Content Strategist for The Shirman Group, creating marketing content for global tech firms. With a solid foundation as Marketing Manager at Integrated Engineering Software and earlier positions ranging from Director of the Canadian Technion Society's Winnipeg Chapter to Account Executive at Mazalan Comunicaciones, Dafne combines strategic insight with a comprehensive understanding of communications, backed by a Master's degree in Communications from the University of Buenos Aires.