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Gemma Davies has a diverse range of work experience in the research industry. Gemma began their career as a Research Executive at Brahm in November 2004, where they worked until April 2006. Following this, Gemma worked as a Research Consultant at Euro RSCG Heist from April 2006 to August 2007. Gemma then joined Dubit Limited as a Senior Research Executive in September 2007 and stayed with the company until November 2008. Gemma's most recent role was at 2CV, where they held various positions, including Research Manager from November 2008 to December 2013, Associate Director from December 2013 to February 2019, and most recently, Research Director since February 2019.

Gemma Davies attended Experience Haus in 2022-2023 to study Product Design, including UX & UI. Prior to that, they obtained a Bachelor of Arts degree in History from The University of Leeds from 1999 to 2002. Before attending university, Gemma completed their A levels at King George V College from 1997 to 1999. Lastly, they completed their GCSEs at Ainsdale High School from 1992 to 1997.