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Denise Spirig's work experience starts in 1996 at Mondelēz International, where they served as a Junior Brand Manager. Denise then worked as a Brand Manager and later as a Key Account Manager before leaving the company in 1999. In the same year, Spirig joined Zweifel Pomy-Chips AG as a Product & Key Account Manager and held various roles within the brand business development and management field. Denise'spositions at Zweifel Pomy-Chips AG include Head Brand Management, Manager Brand Business Development, Manager Brand Business Development & Press Relations, and Manager Brand Business Development & Innovation. Denise is currently the Head of Business Development at the company.

Denise Spirig obtained their Bachelor's degree in Marketing/Marketing Management, General from FHS St. Gallen, Hochschule für Angewandte Wissenschaften, between 1992 and 1995.