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James Peters has a diverse work experience in various roles and industries. James is currently working at Zumex Group as the International Sales Director for EMEA & APAC since June 2021. Prior to this position, they served as the Head of Zumex UK, responsible for the United Kingdom, EIRE, Switzerland, and Austria markets starting from March 2020.

Before joining Zumex Group, James worked at Today Associates Group as the Chief Growth Officer from April 2010 onwards. James founded and served as the Director of Studies at Easy English Today since April 1996. Additionally, James has experience in the sports industry, having been the Managing Partner at Padel England UK since May 2008. James was also the founder of Futsal England from March 1997 until September 2003.

James Peters has pursued education in the field of International Business/Trade/Commerce at CIM | The Chartered Institute of Marketing, where they obtained the degree of FCIM. James also studied Business, Management, Marketing, and Related Support Services at City, University of London, and Business/Managerial Economics at the University of the West of England. Additionally, they obtained the certification of Fellow of the Chartered Institute of Marketing from CIM | The Chartered Institute of Marketing. The specific years of enrollment and completion are not provided for any of these educational experiences.