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James Novak is an experienced executive currently serving as Chief Executive Officer at Zoovu since November 2022, where the focus is on enhancing product discovery through AI-driven solutions. Prior to this role, James was the Chief Executive Officer at Fiix Software from June 2014 to July 2022, successfully leading the company in raising approximately $60 million in venture capital. James also held key leadership positions at BlackBerry, including Vice President/General Manager for the Partner & Channel Business Unit, overseeing $1 billion in sales, and Director of Carrier Management, where significant growth was achieved in global partnerships. James is a graduate of Wilfrid Laurier University and holds an Executive Development certification from the University of Toronto's Rotman School of Management, along with an Accredited Director designation from the Institute of Corporate Directors.