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Laura Väätäjä is an experienced professional in marketing and direct marketing, currently serving as Campaign and Promotions Manager at zooplus since July 2022, after holding positions as Direct Marketing Manager and Junior Direct Marketing Manager within the same company. Prior to zooplus, Laura worked as a Financial Assistant at KIP Infra Oy and gained office experience at Kokkolan Teollisuuskylä Oy. Earlier roles include E-commerce Assistant at Intersport Finland Oy and Communication Trainee at Kokkolan kaupunki. Laura's educational background includes a Master of Science in Marketing and a Master of Arts in German Language and Culture from Oulu Business School and the University of Oulu, respectively, along with a Bachelor's degree in German Philology. Additionally, Laura participated in exchange studies at the University of Konstanz.