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Juan Sebastián Rodríguez is a seasoned marketing professional with extensive experience across various sectors, including finance and consumer goods. Currently serving as Brand and Product Manager Expert at ING España & Portugal, Juan Sebastián has enhanced customer retention through strategic marketing communications. Previous roles include Marketing Manager at BBVA en Colombia, overseeing significant budgets and leading marketing initiatives, and Product Marketing Specialist at Nestlé Nespresso SA, where impactful campaigns resulted in increased brand awareness and sales. With a solid educational background in marketing and design from prestigious institutions, including a Master's in Digital Marketing & E-Commerce from Inesdi Business Techschool, Juan Sebastián combines creative and analytical skills to drive successful marketing strategies.