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Erika Rethy is a Customer Success Agent at Zmarta since August 2023, focusing on customer finance sales to assist consumers in making informed financial decisions. Prior to this role, Erika worked at IKEA from September 2022 to August 2023 in various positions, including Resolutions Generalist, Sales Generalist, and Customer Support Generalist, where responsibilities ranged from handling customer inquiries post-purchase to enhancing sales and customer experience. Earlier experience includes a significant tenure at Resurs from June 2006 to September 2022, serving as Customer Service Support Specialist and working in roles related to consumer loans and business support. Erika Rethy holds a Master of Social Science in Business Administration from Lund University and has pursued additional studies in psychology, law, and digital marketing.