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Owain Elias is a seasoned analyst currently serving as a Senior Revenue Analyst at Zip World UK since June 2023, where responsibilities include managing marketing performance and data analytics. Prior experience spans roles such as Senior Insight Analyst at VictoriaPlum.com and Marketing Insight Analyst at GoCompare, where Owain Elias focused on providing data-driven insights to enhance eCommerce strategies and brand preference. Earlier career stages involved positions as a PPC Executive, responsible for optimizing pay-per-click accounts, and as a Web Analyst, emphasizing data analysis through Google Analytics and managing A/B tests with Optimizely. Owain Elias holds a Master's degree in Mathematics from the University of South Wales and A Levels from Coleg Menai.