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Ylva Carresjö is an experienced digital content and communication professional currently serving as Digital Content Manager at Zinzino since May 2022. As CEO, social media strategist, and communication consultant at Viva Communication, Ylva focuses on online communication within the tourism industry. Previous roles include Content Manager at Castellum, Digital Marketer at AB Regin, and Social Media Manager at Stena Line, where a strong background in marketing and media strategy was developed. Ylva has also contributed significantly to the West Sweden Tourist Board as a marketing and new media strategist, and managed projects at Cordovan Digital and Speak Marketing. Ylva's educational background includes studies at Kristianstad University, Berghs School of Communication, and IHM Business School, culminating in a BTS in Communication & Advertising.