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Carlos Poveda is an experienced digital marketing professional currently serving as the Digital Marketing Manager at ZINIO since February 2020, where responsibilities include managing the marketing department and executing comprehensive marketing plans. As the Founder and Chief Marketing Officer of Bavalu.com, Carlos has established a dropshipping e-commerce platform. Carlos previously held roles at Industex, MediaMarkt Iberia, La Vanguardia, and 8TV, focusing on SEM, SEO, content management, and digital marketing strategies across various platforms. Educational qualifications include a Master’s in Journalism & Digital Marketing from Universitat de Barcelona and an Executive MBA in Digital Marketing from INESEM Business School.