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Asaf P. is an accomplished technology executive with extensive experience in app analysis and strategic project management, currently serving as Vice President of App Analysis & Strategic Projects at Zimperium since April 2014. Asaf has a proven track record in operational management through leadership of Zimperium's zLabs research group and has also fulfilled responsibilities as Country Manager for Israel. Previous roles at Zimperium include Vice President of Strategic Projects and Director of Business Development EMEA. Asaf's background includes founding and managing technology companies, with a significant tenure at Cobalt Software, and leadership positions at Physical Logic, MTS, and HMU. Asaf began a career in technology with Israeli Military Intelligence, contributing to system development. Academic credentials include a B.Sc in Mathematics and technical degrees in electronics and computing.