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Bob Lydon currently serves as the Digital Marketing Strategy Director at Zimmer Biomet since June 2022. Prior to this role, Bob held various positions at Reprints Desk from September 2019, including Senior Digital Marketing Manager, Email/Direct Marketing Manager, and Director of Digital Marketing. Bob's experience also includes serving as Digital Marketing Manager at Specialty Commerce Corp. and Email Marketing Manager at Sallie Mae. Previously, Bob worked as Marketing Technology Specialist at DENTSPLY Implants and as Marketing Coordinator at Astra Tech. Early in Bob's career, significant contributions were made as Marketing/E-Commerce Manager at Atlantic Golf Shop, focusing on website development and SEO. Bob Lydon earned an MBA from Suffolk University - Sawyer Business School between 2008 and 2011 and a BS in Marketing from Bridgewater State University from 1996 to 2000.