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Valeriya Krapivnaya has over 15 years of work experience in various roles. Valeriya began their career in 2005 as a Credit Administration at UkrSibbank. In 2013, they moved to Radabank as a Credit Administration and to T3Leads as a Marketing Manager - Russia. In 2015, they joined Phonexa as a Client Success Coordinator and Zero Parallel as an Affiliate Manager. In 2016, they moved to T Dot UK as a Senior Affiliate Manager and Affiliate Manager. In 2020, they joined Profitise as a Senior Affiliate Manager and Affiliate Manager.

Valeriya Krapivnaya attended Dnepropetrovsk National University from 2003 to 2006, where they studied Computer Systems and Networks. Valeriya then attended the same university from 2006 to 2007, where they studied International Management.