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Mr. Batrow, Vice President of Sales, brings more than 18 years of strategic planning and business development within the industry to Zeno. He is responsible for the growth of the company’s sales organization, revenue and the development of the team. Bill’s deep understanding of the complexities of industry trends in conjunction with his ability to empower teams to elevate performance and consistently perform above expectations is evident.

Prior to joining Zeno, Bill served as Vice President of Sales, Area/Marketplace Vice President and Marketplace General Manager with Ricoh U.S. During his tenure he grew new business 500% within 24 months and was consistently among top ranked business units annually. Bill managed $100+M in annual P&L and was responsible for as many as 600 employees and 20,000 customers. Bill was instrumental in the merger of 3 organizations while creating a culture of unity within the blended organization. Bill’s “Successful People are Not Afraid to Fail” approach demonstrates the enthusiasm and trust he consistently builds among the team.