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Britta is a classically trained marketer who has learned to merge traditional and digital marketing seamlessly. After earning her MBA at UC Davis’ Graduate School of Management, she moved south to work at Foster Farms Poultry, where she spent 10 years working in the marketing department, eventually managing the fresh chicken brand. She learned the ins and outs of marketing CPG brands and the power of great branding. Here expertise in marketing encompasses mass marketing as well as appealing to niche markets. Since joining TIV in 2009 she has had the opportunity to expand her marketing acumen beyond gourmet and works with a variety of clients in many diverse industries.