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Alexander Rietveld is currently the Directeur inkoop at Zeelandia H.J. Doeleman b.v. Prior to this, Alexander held the title of Senior buyer at Zeelandia. In the past, Alexander was the Quality & Development Manager at Banketbakkerij Merba B.V. and held various sales and managerial positions at Sonneveld Group B.V. Alexander's educational background includes a Master of Food Management from Erasmus Food Management Instituut and a Bachelor of Science in International Management from HEAO-CE.