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Laura Osorio Leyva

Head Of Asda OD & ZAVA Uk&ie at Zava

Laura Osorio Leyva is a seasoned professional in the healthcare and marketing industries, currently serving as the Head of Asda OD & ZAVA UK&IE at ZAVA since November 2021. In this leadership role, Laura is tasked with achieving ambitious targets across all acquisition channels while developing data-driven growth strategies and overseeing various operational functions. Previously, as a Strategic Account Manager, Laura successfully launched and managed Asda Online Doctor, significantly increasing revenue from four-digit to seven-digit figures. Laura's prior experience includes roles as an Account Manager at VCCP and Grey London, and an Account Executive at Forever Beta, where campaign strategies consistently improved brand perception and sales. Laura holds a Bachelor of Laws from Universidad de Los Andes and has pursued culinary studies at Le Cordon Bleu, alongside ongoing education at Wharton Online.

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